so I have a great new mix i love! mix 2 parts /3 + 1 part /5 it is stunning! Warm and rich! Love it! Happy Day!
Jessee Skittrall

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We have a couple of choices in business today… added value or lower price. As a consumer, I find added value to be most appealing when choosing any product or service. One salon found that by giving a custom color shampoo to all pre-booked color appointments grew business in service and retail areas. Fervidol Color & Care can truly match or perfect the color. What are some of your favorite Fervidol Color & Care added value ideas and formulas?

Grey hair is making a huge entrance in to the fashion world, but that doesn't mean you will lose a color client. Not all natural grey hair looks like the models in magazines. In fact, most grey hair simply isn't flattering.

Kadus hair color offers many enhancement options for grey hair with Fervidol Brilliant Semi- permanent hair color and Fervidol Brilliant Color and Care Temporary color.

Who and how has someone positively effected your life?

In these weird economic times how is everyone getting their guests to prebook and purchase retail? This seems to be the most common challenge I am hearing when talking to Salons across the country. Thoughts?
Jessee

Make-up trends can really be beatified with hair color. This Spring we are seeing varied options… Sexy lips with brighter colors such as warm reds, corals and fuchsia. Natural looks with sheer foundation, light blush, brown mascara and tinted lip balm. A freshened 80’s approach of flushed cheeks, stronger eyes with colorful tones. What hair color techniques do you think accessorize these make- up trends?

What are some options to freshen up color for Spring?

Serendipity Salon, owned by Mary & Brad Hess in Logan, Ut raised money for women who cannot afford mammograms. For one month, $5 dollars from every color application was added to a fund. Approximately $10,000 was raised in October 2008. Over 70 women received mammograms that would in no other way receive one. Having been a survivor of breast cancer due to early detection, this was a huge success! Thank you Serendipity Salon!

ok so it is that time of season again, when we darken hilites from summer sun or hilites that we placed in. I love to use this formula to cover hilightes because I know that the guest is going to change her mind at some point and want lighter again, usually in the Spring. So here goes
Natural level 5-7 with med amount of highlights and not overly lightened
Fervidol Brilliant 6/3 + 6/77 + equal parts creme activator. Process on damp hair scalp to ends for 20-30 minutes.

Beleivable brown without being flat or to warm. What is your favorite formula for this scenario?